The Ultimate Marketing Machine - Paul Postma

The Ultimate Marketing Machine is a sharp analysis, interspersed with surprising cases and recognisable events. Postma discusses how customers change, but also describes those situations in which they invariably tend to display the same behaviour.

160 pages.  

Modern titles in the field of employment and jobs

Current, journalistic, professional and compact are key words, which characterise this series and set it apart from other titles.
These books appeal to the well-educated employee and offer information from contemporary points of view.

The authors in this series are all experts in their specific fields and experienced journalists.

Titles include:
Giving unforgettable presentations
The “Me” brand
Networking works
Suddenly manager
Surviving assessments
Changing course

160 pages per title

Don’t complain, just manage - Flip Vuijsje

Being a manager is a controversial profession, and good managers are indispensable.
In his book, Vuijsje presents a concept, which contrasts with the current trend, which portrays managers as always being in meetings and not really working. In Vuisjse’s view, managers are necessary, today’s society cannot do without them and they are indispensable in every organisation.

Flip Vuijsje is the author of various titles and was the editor-in-chief of a well-known weekly management magazine.

139 pages

Delegate Results - Joost Vos

Sustainable leadership for a result-oriented organisation
This book departs from management models and motivation theory to offer a new perspective on leadership in the result-oriented organisation.

Joost Vos works as a senior consultant at TNO Management Consultants.

173 pages

Leading projects - G, Groote, C. Hugenholtz-Sasse and P. Slikker (revised edition)

Leading Projects offers a great number of methods and techniques based on the field of Project Based working. Items which are describes are for instance: working on the approach of the project, controlling time, money and quality, leading the projects and coordinating the projects Already 60.000 copies sold in The Netherlands.

300 pages

RISMAN method - B.P. van den Bunt, F. Lindenaar, S. van Kinderen, D. van Well-Stamm

Risk management is a useful instrument for supporting project-based work.

Things often take unexpected turns in projects. Sometimes they are positive, but often they are not. You can end up losing a lot of time. Risk management is a structured form of controlling risk. It provides ways to spot potential bottlenecks and to keep projects under control. This book describes how to use risk analysis and risk management within projects.

B. van den Bunt and F. Lindaar are based at the RISMAN project bureau, set up by the Dutch Ministry of Public Works. D. van Well-Stam and S. van Kinderen are consultants at Twynstra Gudde. All the authors have many years of experience in running big projects, with a special emphasis on ‘managing the risks’.

96 pages.
English rights sold